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Showing posts from February, 2013

What is a vector? Why use a vector for my logo? Why not an illustration?

What is a vector? The web definition says, "A quantity having direction as well as magnitude, esp. as determining the position of one point in space relative to another." In art, vector is a point-and-angle based graphic. What are the pros and cons of using vectors? Fonts are quicker and easier, but as a vector, each and every bit of each letter can be shaped "just so" to suit a purpose. Cons: Vectors are much more difficult to create than simply drawing a silhouette. Vectors are not practical for detailed illustrations. Pros: Vectors are scalable to any size without becoming fuzzy or losing quality. Vectors are highly editable. Why is it important for my business logo to be a vector? Most logos are done as vector are for the two advantages (pros) listed above. Many small companies and businesses don't realize the importance of vector graphics and have an artist do an illustration. This makes some sense for bands, since of

First Edition Hand-Crafted Raw Mastery by Raederle

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Once in a lifetime opportunity to buy a one-of-a-kind first-edition hand-crafted edition of all of my books together in one incredible artistic package. The book's pages are cased in plastic to prevent them from food damage in the kitchen. It's durable, usable, and it's completely unique! It contains unique one-of-a-kind original artwork by yours truly. There will not ever be another like it! First Edition Hand-Crafted Raw Mastery by Raederle Contains: Experience Elegance 8-Day Plan (digital version: $24) Blissfully Balanced 7-Day Plan (digital version: $24) Nut-Free Delectable Delights 7-Day Plan (digital version: $24) Nut-Free Raw Recipes (digital version: $14) Vitamin Confusion Solution (digital version: $22) Multiple Original Artworks by Raederle (my original art: $80-$250) $176.00 Note that the digital version of this same content costs $80.00, and with your additional $96.00 invested you're getting multiple origi